Tuesday, July 7, 2009

OBJECTIFIED only at the Alamo Ritz


AIGA Design Series: OBJECTIFIED
Tuesday & Wednesday at the Ritz
Advance tickets available here

From Gary Hustwit, the director of HELVETICA!

This feature-length documentary explores our complex relationship with manufactured objects and, by extension, the people who design them. It's a look at the creativity at work behind everything from toothbrushes to tech gadgets. It's about the designers who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It's about personal expression, identity, consumerism, and sustainability. Through vérité footage and in-depth conversations, the film documents the creative processes of some of the world's most influential product designers, and looks at how the things they make impact our lives. What can we learn about who we are, and who we want to be, from the objects with which we surround ourselves?

For tickets, go here.

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